For collectors, of video games or otherwise, there seems to be a need to prove commitment to something. You see it time and again if you do a search for “Amiibo Collection” on YouTube. Nintendo have somehow managed to market these plastic figures in such a way that buying just one isn’t an option. If you want Amiibo, it seems you have to buy them all.
Amiibo Fever: Nintendo’s New Take On ‘Gotta Catch ‘Em All’
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